Programming Overview

Connect West 2019, the CASE District VII Conference in Anaheim, Calif. is pleased to present dozens of sessions on today's most pressing advancement topics, brought to you by colleagues from in and beyond CASE District VII. The following list includes session titles only; presenters' names and bios, and the scheduled times are reflected in the track detail pages.

Advancement Services:

  • Annual Fund Toolkit at UC Davis
  • Beyond People and Place, to Purpose: Engaging Aspirational & Transformational Donors
  • Best Practices in Stewardship
  • CASEs Alumni Engagement Metrics Project
  • Decoding the Tech Donor: New Research
  • Capital Campaigns: Catalyst for Alumni Engagement
  • Selecting and Implementing an Advancement Database

Alumni Relations:

  • Strategies to Increase Diverse Student to Alumni Pipeline Engagement
  • Moving Your Alumni Association Forward as a Philanthropic/Fundraising Organization
  • Closing the Mentoring Gap
  • Why your school needs a student advancement program
  • Disrupting the Alumni Engagement Ecosystem to be more Innovative, Collaborative, and Effective
  • Your Career in Alumni Relations: Stories and Journeys to Leadership
  • Session TBD by keynote speaker AuGi


  • Campaign Reporting at UC Davis – The Truth Revealed
  • Rethinking the Campaign Kickoff
  • Advancement Bootcamps: Preparing Leadership and Staff for Major Fundraising and Campaigns
  • Be a Tortoise AND a Hare
  • How to ‘Think Up’ and Succeed in Fundraising
  • Launching with Purpose: Celebrating Your Institution with Intention + Innovation
  • The Power of Participation: Creating an annual fund campaign to increase parent participation

Communications and Marketing:

  • But I Didn’t Mean it Like That: A Campus's Educational Campaign about Microaggressions
  • Using an Instagram Story to Help Survivors of Sexual Assault
  • Bringing Your Brand to Life through the Art of Storytelling
  • Sharing Your Return on Marketing Investment Success Story with Insiders and Higher Ups
  • How to Rock Compelling Video Content
  • Innovating Higher Education: How Deans and Vice Provosts Can (and Should) Leverage Social Media
  • Digital Evolution: The New Alumni Magazine

Leadership and Talent Development:

  • The Ideal Fundraising President
  • Managing Advancement through Leadership Transitions
  • What’s Your Talent Philosophy and Why is it Critical to Your Organization’s Success?
  • What First-Time Managers Should Know: An Introduction for First-Time Managers in Advancement
  • Hire Them, Keep Them: Attracting and Retaining Advancement Talent in A Competitive Market
  • Blueprint: Building Your Career with Purpose
  • Bring a Brick! Improv Techniques To Improve Your Interpersonal Communication


  • 30 Ways to Engage Your Annual Giving
  • Leveraging Engagement Outreach to Drive Giving
  • Let’s Collaborate! Maximize Donor Impact Across Campus
  • Moves Management within Annual Giving
  • VIP Volunteers: How Berkeley Haas Is Using Volunteer Opportunities to Engage Top Prospects
  • Are You Qualified? Pipeline Building and the Tool Kit
  • Tackling the Deep Pool: Using a Dedicated Team of Discovery Officers for Qualification

Trending Topics:

  • CASE's Voluntary Support of Education (VSE) Survey, 2018
  • Maintaining (Even Growing!) Alumni and Donor Engagement During Institutional Change
  • Advancement and the #MeToo Movement
  • Creating a Culture of Philanthropy
  • Precision Philanthropy: Artificial Intelligence and the Future of Generosity
  • The Evolution of Online Fundraising: Crowdfunding, Giving Days, and Beyond
  • Empowering Story Tellers: Professional Development for Frontline Fundraisers